R K SWAMY unveils its Media Market Guide 2012

The R K SWAMY Media Group has published the 11th edition of its popular Media Market Guide for the year 2011-12. The comprehensive pocket handbook is used as a valuable and handy reference across the advertising and media industry.

 

The Media Market Guide offers relevant information on media and markets in a lucid and easy-to-use format.  The Guide contains market demographics, audience description and information on various media. There are sections that talk about penetration and usage of products. Important information compiled from various sources is given in the form of snippets for quick reference.

 

Sandeep Sharma, President, R K SWAMY Media Group said, “The Guide encompasses two decades of our knowledge, understanding and experience of the market and the insights of the media scenario in India. The increasing demand to access information in a pocket handbook format has encouraged the team to improve the content and add value with each edition.”

 

The Media Market Guide is available free to clients, media owners and advertising professionals. Those interested may write from their official mail id with their name, designation and phone number to mmg@rkswamymedia.com.

 

R K SWAMY Media Group comprising Media Direction, Hansa Media Services, Hansa Outdoor and  Digital Direction is a part of R K SWAMY HANSA, a leading Marketing Communications and Services Group, serving over 150 companies in India and the USA. With around 1100+ professionals, the Group offers Creative and Media services, Market Research, Direct/CRM & Advanced Analytics, Events and Activation, Healthcare Communication, PR, Social & Rural Communication and more.