Jack Daniel’s is the world's highest-selling premium whiskey, which famously hails from Lynchburg, Tennessee, and with its strong pedigree for....
Lifestyle, part of Dubai-based retail and hospitality conglomerate The Landmark Group, celebrates its 20th anniversary this April by introducing a....
MoMagic, a mobile advertising and marketing firm, recently fortified its operations with the acquisition of AdGyde Solutions, a mobile app insight....
Aegon Life Insurance Company Limited is bullish on digital. Having gone 100 per cent digital a few years back, the company recently launched its....
Kalyan Jewellers, one of the leading jewellery brands, recently completed 25 years in India. Over the years, the company has grown to be one of the....
Nineteen years ago, Vivek Bhargava, CEO, iProspect India, actualised his entrepreneurial edge by founding Communicate 2, which has today emerged....
ZenithOptimedia Group and Google has just concluded the first ever Zoogle Day in India. The digital marketing event focussed was on the micro-moments....
Since 2009, Millward Brown experts from around the globe have offered annual predictions forecasting the hottest digital and media trends and....
Radio City is all geared to capitalise on the positive market sentiments post the Phase III FM auctions. The FM player recently launched AudaCITY,....
Business strategist, corporate speaker and columnist Anisha Motwani takes a fresh look at brands that have gone beyond the usual and tried and....
Ogilvy & Mather’s campaign, titled ‘End Acid Sale’, done for Make Love Not Scars, a non-profit organisation, created quite a....
Effies India Awards 2015 saw quite a few firsts. It was the first time that the judging process was held at a third city – Bangalore –....
English entertainment channel AXN has undergone a brand refresh with a new positioning and a new look that was unveiled yesterday during the....
GroupM’s ‘This Year Next Year’ 2016 report, released on January 19, 2016, remains optimistic on India’s AdEx growth.....
Cargill Foods India (CFI) markets leading consumer brands of edible oils such as Nature Fresh, Gemini, Sweekar, Leonardo Olive Oil, Rath,....
Zee Entertainment Enterprises Limited (ZEEL) is all set to become the first Indian media and entertainment company to foray into theatre....