The good old vest is about to shake up the world of fashion. Lux has developed a revolutionary product for the Indian market, drawing from deep....
The new tariff structure mandated by the Telecom Regulatory Authority of India (TRAI) has come into effect from February 1, 2019. TRAI had assured....
Marketers and advertising agencies have emphasised at various industry forums how marketing will increasingly be dictated by Video, Voice and....
With an objective to bring “Ingenious Indian Ideas”, WPP’s Ogilvy Group has launched 82.5 Communications. Announcing the launch in....
The good old vest is about to shake up the world of fashion. Lux has developed a revolutionary product for the Indian market, drawing from deep....
The new tariff structure mandated by the Telecom Regulatory Authority of India (TRAI) has come into effect from February 1, 2019. TRAI had assured....
Marketers and advertising agencies have emphasised at various industry forums how marketing will increasingly be dictated by Video, Voice and....
With an objective to bring “Ingenious Indian Ideas”, WPP’s Ogilvy Group has launched 82.5 Communications. Announcing the launch in....
WPP’s Ogilvy group has launched 82.5 Communications, an India-specific creative agency catering to Indian companies, Indian start-ups and....
LAVA Mobiles has just released a new film which is a part of its ongoing ‘Proudly Indian’ campaign. This film has been created very....
Surviving and thriving amid the presence of large agency networks are the smaller, independent agencies, often referred to as ‘boutique....
With Bates Chi & Partners merging with Soho Square, an Ogilvy owned agency, the entire Bates team is shifting their office from 55B Mirza Ghalib....
Ogilvy & Mather Group put up a strong show at the Effie Awards India 2018, securing the second spot with 177 points. The agency took home the....
ITC has rolled out a new campaign to promote KwikNic, a nicotine based chewing gum for tobacco users. Conceptualised by O&M, Kolkata, the....
Business of brands is a tough profession and there are multiple businesses that contribute towards the success of a brand or a campaign. The....
On evidence of children’s presence in advertisements, it appears that their role has grown dramatically beyond pitching only for their....