JOHNSONâ€™S celebrates 125 years with two latest TVCs
JOHNSON’S® celebrates 125 years of providing and enhancing baby care across the globe through its most-loved products. The brand dedicated this year to engaging with and listening to mothers who have shown their unwavering trust and love in the brand.
JOHNSON’S® reached out to millions of mothers across the country to hear their experience of always providing the best of baby care, and received 36,740 heartwarming stories through calls and their social media platforms in just 2 months.
As a token of appreciation and gratitude to their consumers, the brand has released heartwarming TVCs with two special stories that were shared by a mother and a grandmother each.
The TVCs carefully demonstrate the gentle and emotional bond that JOHNSON’S® shares with the baby – narrated by the families themselves. The videos that have been unveiled on most national & regional TV channels and on most online video channels as well – talk about how JOHNSON’S® has met the changing needs of a mother across generations and how the brand always strives to provide the best for baby care.
For over hundred years, Johnson’s Baby has been synonymous to babies in India. The pioneering science and research that goes into the products are pivotal in leading the standards in baby care around the world.
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