Its the cricket time for corporate India

Top Corporates across India comes together for the annual "Goa Super Sixes' Cricket Tournament to continue till 27th September'2010 at Taj Exotica. The tournament offers a unique, action-packed, fun-filled version of the game of cricket that aims to combine the passion for the sport with the serene yet festive ambience of Goa.

Eight leading Corporate Cricket Teams across India battle it out for the coveted "Goa Super Sixes' 2010 title. Players will comprise of Business Leaders from the corporate world along with renowned personalities from Bollywood, Cricket, Music and Fashion.

Participating teams include Future Group, Pinc Group, DB Realty, Provogue, XXX Energy Drink, Abil Group and Percept Limited. Each team will be led by their respective leaders viz. Kishore Biyani, Gaurang Gandhi, Alok Agarwal, Salil Chaturvedi, Sachiin Joshi, Avinash Bhosale, Dilip Agarwal and Harindra Singh.

This exciting tournament has some unusual and entertaining rules that have been incorporated. Each game will be played between two teams of six players each and each team will get to play 3 matches and earn 2 points on each win. The action packed game will comprise of 5 overs per inning to be played with green MRI balls. To give each player an opportunity to bat, the batsman must retire 'not out' on reaching a personal score of 31 runs, but may not retire before reaching 31 runs. If five wickets fall before 5 overs are completed, the last remaining batsman will bat on with the 5th out batsman acting as a runner. Underarm bowling is completely prohibited. Each team will comprise of 2 players between the ages of 30 ' 40 and 4 players over the age of 40.

Though the concept of "Super Sixes' is quite popular internationally, the uniqueness and novelty of the "Goa Super Sixes' is that it involves India's biggest corporate honchos coming together on the idyllic beaches of Goa over a period of 3 days to celebrate the popular sport of cricket and engage in a friendly yet competitive bout of games to vie for the coveted Championship title.

This unique corporate cricket property has been ideated, conceptualized and will be executed by PDM India, a Division of Percept Limited.

Said Harindra Singh, Vice-Chairman & Managing Director, Percept Limited, "The concept of Super Sixes is quite popular globally, and the "Goa Super Sixes' Cricket Tournament has already garnered a lot of popularity with Corporate India since it was introduced last year. The primary USP of the property is that it allows leading corporates across all age groups to indulge themselves in the immensely popular sport of cricket in a relaxed and informal setting in one of the most popular holiday destinations in the world."

SportzConsult is the official "Event Partner" and "Chivas' is the official "Spirits Partner" for the Goa Super Sixes Tournament 2010.

Marketing
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Marketing