Careers360 aims to be India's largest career counselor

Careers360, aiming to be India’s largest Career Counselor is fast expanding to achieve its objective. After launching Careers360, the English magazine in 2009 and the Hindi edition in 2010, the company has now turned its attention to leverage the content, data and information, to reach out to the students through their Digital initiative.

 

After launching a career counseling portal targeted at engineering college aspirants (www.engineering.careers360.com) in July 2012, the company announced the launch of a portal for student aspirants who wish to ‘Study Abroad’.

 

Company is focusing to build a strong ecosystem involving various stakeholders for dedicated verticals; In Engineering portals, Careers360 launched one of its kind, innovative “Mock Counseling Engine”. To help the various stakeholders, The Engineering portal has unique features like ‘Campus Ambassador Program’ which helps students contribute College Reviews and stake holders engage students in Chat Sessions, counseling sessions etc. With its focus on helping students take an informed decision through its various counseling platforms, the digital initiative has increased the reach of Careers360 by 300% in just 5 Months.

 

The new portal www.studyabroad.careers360.com aims to be an unbiased counselor helping the student makes a well informed decision. The country and course specific content for this portal would come from regulators, embassies councils and agencies supported by the respective governments.  The portal would answer the how, why, when, where, what for students in a simple but comprehensive manner.

 

Commenting on the new product, Maheshwer Peri, Chairman & publisher of Careers360 said “Career Counseling on the Study Abroad is plagued by agents also doubling up as counselors leading to mis-selling and misleading the students. The Launch of our study abroad vertical would help student aspirants interact, engage and talk to us, the regulators, the trade authorities of various governments, and universities directly through our portal and take better decisions. Our features such as chats, discussion forum and counseling sessions would help students engage and interact with the right people. We would also be launching counseling products at nominal fees that would help the students get a deeper insight into the domain before committing themselves”.

 

Careers360 is a brand owned by Pathfinder Publishing, promoted by Maheshwer Peri, who headed Outlook Publishing for close to 15 years. The aim of Careers360 is to be India’s largest Career Counselor.