Zee Music Company and Viacom18 Motion Pictures ink a 14 film deal
ZEEL’s new music label “Zee Music Company” is already creating ripples in the industry with its acquisition to the music rights of some the biggest films of the year. Having successfully launched a couple of months back, ZMC has now joined hands with Viacom18 Motion Pictures and has acquired the music rights to their entire slate for 2014.
Talking about the association with Viacom18 Motion Pictures, Anurag Bedi, Business Head and EVP, ZMC, commented, “We are thrilled to have Viacom18 Motion Pictures on board with ZMC. They have a very exciting line up of releases slated for the year and we are proud to be associated with them.”
Going into the details of the deal, he further commented, “The 14-film deal includes the Akshay Kumar starrer ‘Gabbar’ ,Priyanka Chopra’s next ‘Mary Kom’ and ‘Manjunath’ Other noted titles include “DharamSankatmain ” with Paresh Rawal in the lead and other exciting projects.
Talking about the association Ajit Andhare, COO, Viacom18 Motion Pictures stated, “We’re excited about this partnership and believe that that with power of Zee channels behind us, our film promotions will go to the next level in terms of innovation decibels and impact.”
Zee Music Company has already made an impressive impact on the industry with the music of Akshay Kumar and Sonakshi Sinha starrer Holiday which is set to cross 100 crores and this is just the beginning for this fresh music label which has have some exciting projects in the pipeline.