Panasonic is the official electronic partner for Delhi Daredevils

Delhi Daredevils, one of the Indian Premiere League (IPL) team, recently, signed the sponsorship deal with Panasonic.

Panasonic is now the official electronics partner of Delhi Daredevils, for a year. The company's name will be seen on the T-shirts and jerseys of the 38 players, coach and other support staff.

Besides, displaying the logo the Company also plans to set up large Plasma Panel displays in the relevant stadiums, throughout the season of IPL-III. Moreover, it would also carry out marketing and promotional activities for the game.

As per media reports, Amrit Mathur, chief operating officer (COO), Delhi Daredevils on the tie up with Panasonic said, "With Panasonic now becoming the official electronics partner for the team, I hope the energy of association synergises the team potential for the competitive success. We have a strong set of players and also a strong set of partners and we are sure this association will grow as we move forward."

Further, Daizo Ito, CEO, Panasonic India said, "Partnering with a cricket team of as strong caliber as of Delhi Daredevils, can be governed as a conscious strategic decision of furtherance of our vision, that begin with our Olympics sponsorship more than 20 years back and continues till date. Our foray into cricket is a gradual phenomenon of intensifying our scope of sports promotion, following our earlier association with the AIFF."

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