auto eComm portal autojunction.in partners with The Telegraph!

India's fastest-growing fully integrated auto eCommerce portal from the country's largest eCommerce company, mjunction services limited (a JV between TATA Steel and SAIL), has entered into a strategic partnership with The Telegraph, the largest circulated English daily in Eastern India.

In this unique association, autojunction.in will provide The Telegraph with contents for an exclusive co-branded supplement covering all aspects of the automotive world. This four-page, full colour supplement will include car reviews, comparison tests, and interviews with renowned industry personalities, travel features, technology features, motorsport and extensive details on upcoming cars in India. This supplement will feature interactive segments like User Review and Ask an Expert column.

This strategic alliance leverages the in-depth expertise of autojunction.in and the large reach of The Telegraph to offer diverse, informative, and expert contents to the readers. The first edition of the supplement is slated to be published on the first week of December. About www.autojunction.in autojunction, a business unit of mjunction services limited, was launched in 2006. It forayed into online sale of new cars for the first time in India with the sale of Reva electric car.

In February 2010, autojunction announced its partnership with Electrotherm India Ltd (auto division) to sell India's largest-selling electric two wheeler ' Yobykes online at autojunction.in. A bouquet of value added services benefiting consumers such as road test reviews, national and international news on automobiles, "Affordability calculator', personalized car buying suggestions, online booking of test drives, loan and insurance quotes and many more are being added to make autojunction, India's online automobile destination. It offers a horde of auto accessories ranging from car care products to GPS and navigation tools. autojunction.in is being developed into India's first fully integrated auto ecommerce portal catering to segments B2C & C2C by offering separate and specialised auto ecommerce services such as eClassifieds, eRetailing and eReferral services.