Turner partners with Active Media to distribute it's content at T3, Delhi Airport

Turner International India Pvt. Ltd. announced a partnership with Active Media where selected content from its leading networks is now available at Terminal 3 (T3) of the Indira Gandhi International Airport at New Delhi. Starting today, air travelers can view high quality entertainment programming from Turner channels that include the world's leading global 24 hour news network CNN International; India's number one kids' network Cartoon Network and POGO - the favorite destination for kids and families.

The content plays in a daily programming loop on three of India's first 360 degree LED screens strategically located at the food court of T3, reaching the 34 million domestic and international travelers expected to traverse the terminal annually.

Selected content includes CNN International feature programming ranging from "Revealed' which brings unique profiles of the world's brilliant thinkers, creative champions and inspirational leaders, "Open Court' and "Living Golf' for sports aficionados or "Eco Solutions', the network's award-winning show which highlights ways to sustain and preserve our planet. Content from POGO includes M.A.D. (Music, Art and Dance), the award-winning and hugely popular arts show where fascinating educational activities are presented in a step by step, do-it-yourself format while Cartoon Network offers content from its globally popular original series, Ben 10: Alien Force.

Speaking about this new initiative, Anshuman Misra, Managing Director, Turner International India and Senior Vice President and General Manager, Turner Content Solutions, Turner Broadcasting System Inc. Asia Pacific said, "At Turner we are constantly on the lookout for new touchpoints to keep viewers engaged with our dynamic content and are therefore delighted to announce this new initiative that allows us to showcase our vibrant programming in an ambient environment. With increasingly fast-paced lifestyles, it is imperative that media companies go beyond traditional screens to reach target audiences and I am confident that travelers will enjoy the rich mix of content that Turner is offering at T3."