Tete`-a- tete with Optimystix's Sanjiv Sharma

Sanjiv Sharma who co-founded Optimystix Entertainment India Pvt Ltd, hails from a diverse background of Advertising and media. He has had a successful stint as an ad-maker with over 1000 ad-films in his kitty. Having years of experience to his credit Sanjiv started his career with Ogilvy & Mather. Then he started a production house: Palette Communications Pvt Ltd.  Sanjiv has given many successful ad-films for clients like Unilever, P&G, Colgate, Asian Paints, Britannia, Titan etc.   

A truly passionate entrepreneur, loves being in the Film, New Media, Digital Media, Entertainment, Advertising, Marketing Strategy, Marketing Communications, Online Advertising and Film Production space.  

Your favorites from the industry, Friends and/or Competitors: Sonu Nigam

TV show you love watching: Comedy Circus

Favorite books / magazines: The King in Exile

Food that you do not mind indulging in sinfully: I eat anything that is cooked decently with flavors and retains its originality.

How do you unwind on weekends: The industry we are in is so exciting in itself, so every weekend or weekday is fun 

Favorite getaway destinations: Mahabaleshwar, Ambi Valley or anything that I can drive down in 2 or 3 hours.

Perfect happiness for you is: There is no definition for this, I love doing what I do and that makes happy.

Left alone on an island, 3 things you would want to be with you: (Laughs): My Macbook, Internet connectivity and rest will fall in place with these two.  | As told to Aanchal Kohli [aanchal(at)adgully.com]