Pepperfry.com to use Windchimes Comm's expertise for Social Media

Pepperfry.com, is a social shopping company selling home décor, clothing, jewellery, health and beauty products and accessories by providing lots of reliable variety. Pepperfry hosts a number of brands spanning a wide price-range. Not only this, one can also find style advice and gift ideas from the website. Pepperfry.com aims at making the online shopping experience for its users, more comfortable and better than offline retail. Windchimes will help the brand launch on social media and expand its user base by engaging the right set of audience through targeted activities.

Fans and subscribers on Pepperfry will enjoy a host of exciting contests and engaging services through innovative campaigns. The Mumbai-headquartered agency, Windchimes will build and execute social media strategy that will help the brand reach out to its audience active on social media. The agency will play a key role in creating buzz about the website's key offerings and providing a fulfilling user experience, coupled with the social media advantage.

Commenting on the development, Meherzad Karanjia, Senior Brand Manager, Trendsutra said, "It becomes imperative for an online brand like Pepperfry to interact with its audience that is constantly on a lookout for the newest in style trends. Windchimes will bring its expertise to the table, lending the brand the much needed boost. "

Nimesh Shah, Head Maven ' Windchimes Communications said, "Social media provides seamless opportunities to build interest groups for a youth-oriented, lifestyle brand like Pepperfry. Building this brand online on social media is a great opportunity and we look forward to it. We would like to use social media to establish connect with people and generate word-of-mouth publicity for the brand so as to educate the audience about Pepperfry's brand proposition."