JSM Corp names Anisha Banerji as Head of Marketing!

In her new role Anisha will do what it takes to make JSM’s line up of destinations like the Hard Rock Café, California Pizza Kitchen, Trader Vic’s, Mai Tai, Shiro, +91 and Pinkberry become even better, bigger and the favorite place for their patrons. That promises some incredible opportunities if you are a foodie, focusing on delightful restaurant experiences that are that are fresh, innovative coupled with a great ambience. Rock buffs and food fans have a lot more to look forward to in the coming year.

A graduate in Arts from Delhi University, Anisha comes with 16 years of diverse experience in strategy & planning, marketing and film promotions coupled with digital expertise. Her enormous industry experience has equipped her with cross-domain knowledge, which will enable penetration of global brands in Indian markets for JSM.

In her past assignments, Anisha has worked with renowned organizations like MTV Networks India Pvt. Ltd., Reliance ADAG – 92.7 Big FM, Group M: Kinetic Worldwide, i-Vista Digital Solutions Ltd etc. She was involved in three startups, worked with leading strategy consultants to solve business challenges, and managed the digital marketing as a consultant for organizations of great repute.

At JSM, her portfolio includes, spearheading marketing and strategy for all JSM brands, Digital, PR, CSR and Music events.

Sanjay Mahtani, Co-founder & Executive Director, JSM Corp Pvt Ltd commented “Given the gamut of knowledge gathered and constant growth in her career, Anisha brings along vast awareness and deep understanding of the industry. We are confident that with her varied and rich experience, she will bring in immense value across all brands and help them propel to the next level. We wish her a successful and bright tenure with the JSM family.”

Commenting on her latest move, Anisha Banerji, VP Marketing, JSM Corp Private Limited said “I am extremely delighted to be a part of the JSM group. It’s an exciting new challenge for me. Through our integrated efforts, I hope to steer new business initiatives to strengthen JSM’s brand equity in the industry.”