General Motors India's "Drive your Beat' campaign gets top honor at IAMAI

Quasar wins top spot for the Best Internet Marketing Campaign at India digital awards 2010. Internet and Mobile Association of India (IAMAI) on 8th December "2010 recognized the General Motors "Drive you Beat' campaign as the most effective and innovative use of websites and associated tools for marketing purposes.

The campaign was a phenomenal success getting 12,789,879 page views, 532,911 daily views, and 36,000 registrations within the first 10 days. The campaign spread through the social network like wild fire. "Drive The Beat' generated brand endorsement by visitors to the site across facebook and twitter.