Tarun Nigam roped in as Executive VP, DDB MudraMax-Media

To bolster the multi-specialty expertise of the agency and to help grow brands in the age of intricate consumer dynamics, Tarun Nigam steps in as Executive Vice President (EVP), DDB MudraMax-Media.

Nigam has two decades of rich experience, molded sharp by his tenure at various organisations and as an entrepreneur. An erstwhile CEO and Co-Founder of PM Media Solutions & COO of Graphisads, Nigam’s earlier stints include UTV, GroupM, Starcom MediaVest and Vivaki Partnership Unit.

He has worked with several established brands such as Aircel, Benetton, bestylish.com, Diageo Radico, fashion4u, Gillette, Hero Honda, Hero Cycles, Monte Carlo, Oracle, Richemont, LVMH, Samsung, Suzuki Motorcycles, Starwood Hotels, Tetrapak, VLCC, Wrigleys, Yahoo and Makemytrip.com, among others.

At DDB MudraMax- Media, Nigam will be operating out of the agency’s Gurgaon office and will be reporting to Sathyamurthy Namakkal, Executive Director, DDB Mudra Group and President, DDB MudraMax.

Commenting on Nigam’s appointment, Sathyamurthy said, “Tarun comes with a well-rounded experience and he is very passionate. He will certainly bring in lots of fresh thinking and energy to our clients, people and other business associates.”

On beginning a new stint at DDB Mudra Group, Nigam said, “I am attracted to the integrated offering of DDB Mudra Group and hope to leverage the same for the benefit of all stake holders.”