TAM DATA - Star Plus & Colors the only gainers this week

TAM ratings for week 19 (May3-9, 2015) saw a steep decline in all top Hindi GECs  with marginal growth in Star Plus ratings and Colours gaining the highest rating .In keeping with reference to TAM data week 19 there were only two channels showing household rating increase, Star Plus rose to 566 GRPs in week 19 from 565 GRPs in week 18 and Colours increased from 458 GRPs to 464 GRPs.

On the other hand there has been a steep decline on Household rating in Zee TV show its rating drop from 362 GRPs to 340 GRPs this week, Life OK show a decline from299 GRPs to328 GRPs this week, while Sab TV and Sony TV show their decline from 274 GRPs to 268 GRPs and Sony show a decline from 219 GRPs to 217 this week.

In the Individual Data section the rating dropped of Zee TV from 164 GRPs on week 18 to week 153 GRPs this week, Life OK show a decline from 138 to 128 GRPs this week, Sony TV GRPs dropped from 100 to 97 GRPs this week. While the GRPs of Sab TV remained 126 GRPs for both the week.&TV too declined on both individual and household data. &TV in household data it declined to 112 GRPs in week 19 from week 113 GRPs in week 18, while in individual data it declinedto 49 GRPs in week 19 from 50 GRPs in week 18.