Existing media metrics such as ratings, impressions, readership, views, likes, click rates, etc., are often used as measures to evaluate a....
Movie marketing, over the years, has undergone a massive shift with the advent of the Internet and digital media driving accessibility for the....
When it comes to demography, India is a young country, with over 50 per cent of its population below the age of 25 years and more than 65 per cent of....
Continuing with the second part of the series on remake of iconic shows, AdGully spoke to actor, producer and director Dheeraj Kumar. Giving the....
Existing media metrics such as ratings, impressions, readership, views, likes, click rates, etc., are often used as measures to evaluate a....
Movie marketing, over the years, has undergone a massive shift with the advent of the Internet and digital media driving accessibility for the....
When it comes to demography, India is a young country, with over 50 per cent of its population below the age of 25 years and more than 65 per cent of....
Continuing with the second part of the series on remake of iconic shows, AdGully spoke to actor, producer and director Dheeraj Kumar. Giving the....
Fantasy is the flavour of the season. Be it the huge frenzy over ‘Game of Thrones’ Season 6 internationally or our own....
Television has become an important part of people's life as a source of information and entertainment. It has become a daily dose of....
Media insights firm Ormax Media have announced the launch of Ormax Xpressive, an automated facial coding based content testing tool. The product....
Media insights firm Ormax Media announced the launch of OWA, India’s first scientific launch viewership forecasting model for Hindi GECs.....
Media insights firm Ormax Media announced that it will be conducting India’s largest syndicated research to measure the impact of....
Ormax Media have strengthened their research team to meet the growing needs of their business. Anurag Bakhshi has recently joined the firm as....
It is a well known that now one can enter the Bigg Boss House by paying Rs. 2000/-indicating how Television Tourism has made progress in....
Media & entertainment research firm Ormax Media announced the launch of FBO, India’s first scientific box office forecasting model. FBO....