The advertising industry is gearing up for the volatility in viewership data following the implementation of the TRAI-mandated new tariff order from....
With the TRAI mandated new tariff regime coming into effect from February 1, 2019, a shift in channel availability as well as television viewership....
The newly elected Executive Council of the Indian Society of Advertisers (ISA) met on September 20, 2018. Mr. Sunil Kataria, Chief Executive....
The newly elected Executive Council of the Indian Society of Advertisers (ISA) met on September 14, 2016. Mr. Sunil Kataria, Business Head -....
The advertising industry is gearing up for the volatility in viewership data following the implementation of the TRAI-mandated new tariff order from....
With the TRAI mandated new tariff regime coming into effect from February 1, 2019, a shift in channel availability as well as television viewership....
The newly elected Executive Council of the Indian Society of Advertisers (ISA) met on September 20, 2018. Mr. Sunil Kataria, Chief Executive....
The newly elected Executive Council of the Indian Society of Advertisers (ISA) met on September 14, 2016. Mr. Sunil Kataria, Business Head -....
As reported by adgully.com earlier, a meeting between ISA, AAAI and BARC was held yesterday. It was one in a series of meetings planned to make....
BARC’s official statement stating that it was the only registered television rating company in India and TAM’s rejoinder to it....
The newly elected Executive Council of the Indian Society of Advertisers (ISA) met on 11th Sep, 2014. Mr. Saugata Gupta, Managing Director &....
The current state of the economy is a growing concern for business drivers not just in India but around the world. In these trying times, it has....
Acting on the decision by some of the channels to self regulate and implement the 12 minute ad cap voluntarily has upset the advertising &....
The newly elected Executive Council of the Indian Society of Advertisers (ISA) met on 11th Sep, 2013. Hemant Bakshi, Executive Director, Home and....
Advertisers, agencies and broadcasters have worked closely and diligently over the last couple of weeks with TAM and and finally all reached to a....
Post the joint meeting held on 15th and 16th October between the three industry bodies, Indian Broadcasting Federation (IBF), Advertising....