Star Sports to engage cricket purists this IPL with curated offering - #SelectDugout

Star Sports, the official broadcaster for Vivo IPL 2018, has introduced Star Sports Select: The Dugout, a hyper-personalised curated offering this IPL season. The Select Experience on Star Sports Select will provide fans with richer analytical experience, coupled with a stimulating narrative during and post matches for a fan who would like to stay ahead of the Game. 

Hosting and debating these will be a panel of experts, including former captains, coaches and mentors such as, Brad Hogg, David Hussey, Damien Fleming, Scott Styris, Anil Kumble, Dean Jones, Mike Hesson, Mark Waugh, Darren Sammy, Nasser Hussain, Brett Lee, Michael Clarke, Kevin Pietersen, Michael Vaughan and Graeme Smith, who are also part of the World feed commentary. 

The Dugout is aimed at creating deeper fan engagement. The style and tone with which information will be presented will resonate with committed cricket purists. The Select Experience will use graphics and augmented reality (AR), and will also incorporate tweets from players creating a stimulating narrative for fans. 

Speaking at the launch of the #SelectDugout, a Star India spokesperson said, “In line with our commitment to reimagine Vivo IPL 2018 and giving our fans a world-class offering, the #SelectDugout is our endeavour to enhance the core cricket fan’s viewing experience this season. Keeping our fans at the centre of everything we do, The Dugout will provide them with analysis, interesting data, expert opinion and in-depth content throughout the season. The illustrious list of commentators and experts are some of the most well-known and respected voices across the cricketing fraternity, and they will change the way fans have been engaging with Vivo IPL.” 

Anil Kumble, Star Sports Select Expert, added here, “What the team is building through #SelectDugout is a discussion that will reflect the actual team dugout sessions during the match. The #SelectDugout comprises of a team of former coaches, cricketers and mentors who have the ability to articulate their thoughts in a manner that will give fans a deeper understanding of the game play strategy of the team on the field.” 

Brad Hogg, Star Sports Select Expert, said, “From my experience, Indian fans love their cricket and when it is served to them right, it is a double bonus. The #SelectDugout is aimed at giving fans those extra pieces of information and data that enhances their knowledge. Fans are an integral part of the game and this will bring them closer to the game.” 

The 11th edition of Vivo IPL starts on Saturday, April 7, 2018, with defending champions Mumbai Indians taking on Chennai Super Kings. The match will be telecast live across Star Sports network and Hotstar. 

Vivo IPL 2018 will be broadcast on the following channels: 

English – Star Sports Select 1 and Select Sports Select 1 HD

English – Star Sports 1 and Star Sports 1 HD

Hindi – Star Sports 1 Hindi

Tamil – Star Sports 1 Tamil

Bengali – Star Jalsha Movies

Telugu – Star Maa Movies

Kannada – Star Suvarna Movies