Society Tea Showcased Their Latest Brand Campaign @ TEDxGateway

Society Tea, the premium tea makers and a celebrated household name partnered with the TEDxGateway for their recent ongoing campaign The Tea Society Called India. TEDxGateway is in its 8th edition was focused on the theme ‘Ideas worthSpreading’. If there is one ritual that truly symbolises ‘unity in diversity’, a one common language that transcends regional distinctiveness, it is our love of tea. The Tea Society Called India covers just that and prints of artistically shot campaign images were showcased via a photo essay during the TED - X Gateway at the NSCI Dome.

While filming The Tea Society Called India campaign Society Tea spent the last year exploring the length and breadth of the country taking incredible images of the tea drinking culture of India.  These Images were displayed at TEDxGateway and were appreciated by one and all including the motivational speakers from       different walks of life who were there to share their inspiring experiences and stories on varied topics ranging from science, inventions to creative art forms.

These images are also available on http://www.teasocietycalledindia.com/. The microsite displays these photo essays of human interest. These ‘limited edition’ pictures can be bought starting at Rs. 1500/-, proceeds of which will be donated to the NGO of buyer’s choice, such as – The Foundation, Advitya and World for All.

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