Sharlton Menezes takes charge as Head of Strategy-India Content Biz @LeEco

Sharlton Menezes, who had quit Zee Entertainment Enterprises as Business Head - Digital Video, earlier this month, has joined global internet and ecosystem conglomerate LeEco as Head of Strategy - India Content Business.

In this role, Menezes, who took charge from May 23, 2016, will be heading Strategy for the India Content Business encompassing content, marketing and membership. He will be reporting to the soon-to-be-announced COO.

Menezes had joined Zee Entertainment Enterprises in June 2008 as Group Head - Marketing & Content Strategy - Zee Cafe & Zee Studio. In April 2013, he was promoted to Head - Content & Marketing English Entertainment (Zee Cafe & Zee Studio) and two years later, he was made the Business Head - Digital Video.

Meanwhile, it is learnt that LeEco is due to announce its plans for the India content business on June 8.

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