Percept One bags integrated communications mandate for Panchshil Realty

Percept One has been awarded the 360° mandate for Panchshil Realty, India’s finest luxury real estate brand, for a period of five years.

As Panchshil’s 360° agency Percept One handles the creative and strategic responsibilities across all communication corridors including ATL, BTL, complete media duties, content creation and Digital. This for Panchshil Realty as also each of their Project brands namely: Trump Towers, YooPune, Panchshil Towers and Eon Waterfront.

Commenting on the win, Nupur Mahajan, CEO, Percept One said, “Panchshil is among India’s most prestigious real estate brands and we are proud to partner them. With integrity at their core, brand Panchshil is synonymous with the gold standard across all asset classes that it develops be it high-end residential, IT parks, SEZs, luxury retail or even corporate real estate. We look forward to doing some innovative work on the brand.”

For Percept One, Panchshil Realty strengthens the Real Estate folio that includes brands like CREDAI, Bayaweaver, DB Realty, Hiranandani Realty, Lodha, Purvankara and Shobha Developers.