Percept ICE conceptualizes and executes Dominos (India) National FIDA 2016, Pattaya

Percept ICE, the Special Projects, Events and Conventions Domain Company of Percept Limited, bagged the prestigious mandate of managing and executing  Dominos (India) National FIDA 2016. The sensational event was held from 4th May 2016 to 7th May 2016 at Pattaya. The Conference and Gala night were held on 5th May and Beach Branding on 6th May was executed by Percept ICE. The convention with sales conference took place at Pattaya Exhibition And Convention Hall (PEACH), the gala night at Noong Nooch village, and the Beach Branding on Coral island.
Domino’s Pizza India is the master franchise of Jubilant FoodWorks Limited (JFL/Company). It is the  largest food service company in India, with a network of 1039 Domino’s Pizza restaurants across 240 cities (as of May 28, 2016).
The event kick started with a warm gesture from Alok Pandey, Senior Vice President – Operations, Domino's Pizza India, to an audience of over 1,650 people at Pattaya Exhibition and Convention Hall (PEACH). The aim of the event was to convey the strategy-plan for the year 2016-17 to their sales team & to felicitate employees who had performed exceptionally in 2015-16
Percept ICE’s scope of on-ground work encompassed conceptualizing, planning, designing, fabrication and executing the entire event, set production, show content, theme and décor of the massive venue, look and feel of the event, overseeing the seamless show flow, artist management, coordinating with team members for a smooth show run, managing multiple audio-visuals for the event and overseeing the entire production of the show. The show culminated with a closing note by Ajay Kaul, Chief Executive Officer, Jubilant FoodWorks Ltd.

The gala night party at Noong Nooch village was an entertaining evening showcasing traditional Thai dance performances along with a grand finale performance by Amibili Menon followed by DJ Ricky.
Commenting on the success of the event, Nazneen Karimi Chief Executive Officer, Percept ICE said, “It’s an honour to manage and execute the Dominos (India) National FIDA 2016 and we are happy that we could deliver on both the client and audience expectations on ground. The event was a lot of fun to execute and the team did a great job by innovating in the creative sphere. The client gave us the freedom and space to put forth our inputs and we really enjoyed working with them. Full credit goes to the Percept team for pulling off such a successful international event.” 

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