Percept Activ executes event 'Virasat' for Better Option Propmart & Jaypee Greens, in Singapore

Better Option Propmart Pvt Ltd.  (BOP), the leading Real estate Consultant of Northen India. For the last four years BOP has successfully marketed Jaypee Group’s projects in Noida and Greater Noida. This apart, BOP has 14 state of the art BOP Studios across 10 cities in India and South East Asia. As a business expansion strategy, BOP recently launched its Singapore operations, after the remarkable success of its Dubai office.
 
To mark the occasion and reach out to the HNI Indian Community of Singapore, BOP & Jaypee Greens planned to take their property event, Virasat, to Singapore.
 
Virasat is a series of musical events celebrating a legacy of relationships. It’s an occasion to cherish the confluence of BOP & Jaypee Greens’s partnership and strengthen the bond with its customers. Virasat Singapore chapter was planned in Fairmont Hotel on May 4, 2012. Percept Activ was approached to design the entire event along with its execution.
 
It turned out to be a perfect platform for BOP to showcase Jaypee properties and interact with their prospective clients. Post the formal presentations, the night came alive with Bollywood’s singing sensation Mika & his band Out of Control Punjab. It was a superlative performance with Mika enthralling the audience with his Bollywood and Desi numbers, before they broke for cocktail & dinner. Celebrated TV actress Nikunj Malik was roped in as the host for the evening.
 
Commenting on the event, Sanjay Shukla, Chief Operating Officer, Percept Activ said ‘The entire event was conceptualized, coordinated and executed within a very short span. The challenge was intrigue and our team worked at tandem to bring alive the essence of Virasat through powerful creative renditions. The overwhelming response from the NRI community in Singapore, our client’s words of encouragement coupled with the satisfaction of an event well executed, underlines our stronghold in conceptualizing and operational finesse, be it in India or overseas.‘
 
Percept Activ’s flawless planning & execution made the event a huge success taking the property ‘Virasat’ to the next level.
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