PepsiCo India secures Delhi HC order

According to media reports, PepsiCo India Holdings Private Ltd has secured an interim order from the Delhi High Court (HC) to delete hundreds of posts on Facebook, Twitter, Instagram and YouTube, that claim its snack brand Kurkure's puffcorn product contains plastic.

The company has secured a John Doe order, a ‘cease and desist’ decree passed by a court of law against anonymous entity/entities, according to a report. A spokesperson in PepsiCo informed a leading publication that Kurkure is an extremely loved brand and consumed by families across India. However, fake news suggesting that Kurkure has plastic in it has adversely effected brand’s reputation. Due to such fake and defamatory content circulating on the social media, PepsiCo India was constrained to move the Hon’ble Delhi High Court.

 

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