Motivator bags Srei Infrastructure's media mandate
Srei Infrastructure, "a holistic infrastructure institution", has appointed Motivator to handle the media mandate. Earlier this month the infrastructure company had announced that McCann Erickson would be handling the creative duties.
The pitch happened in Delhi around the month of August this year, though the client is Kolkata-based.
Confirming the news to Adgully, Rajul Kulshreshtha, Managing Director, Motivator, said "Yes, we are very happy to be working with the Srei group."
Srei's business includes infrastructure equipment leasing and finance, infrastructure project finance, advisory and development, insurance broking, venture capital etc. First Indian infrastructure institution to be listed on the London Stock Exchange, Srei has 71 offices across India and three offices in Russia.
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