Moneycontrol celebrates I-Day with ‘Financial Freedom’​ campaign

Moneycontrol, India’s leading and number one financial platform, announces its week-long campaign on ‘Financial Freedom’ in celebration of 71 years of India’s Independence. A lot has been written and spoken about financial freedom but the “How?” remains unanswered. To usher its audience on to a path where their income is always a step ahead than their spending, the platform is bringing its best financial experts and analysts to the fore.

With the nation celebrating its 71^st Independence Day, the digital destination wishes for its audiences to be financially independent for the rest of their lives. Just as New Year resolutions call for turning over a new leaf, moneycontrol encourages its audience to create a plan to do away with financial dependency this Independence Day. It takes careful planning, clarity of financial goal and control of finances. The platform understands their audiences’ needs and has put together this initiative to get experts to guide them with carrying out careful planning for managing finances.  This initiative helps moneycontrol take another step forward towards its mission to ‘Make India Financially Smart’.

The week-long initiative includes many activities on the platform and social media to gain an in-depth understanding of ways to achieve financial independence. The campaign gives users the liberty to chat with industry experts and chalk their personal roadmap towards financial freedom. The discussions and chats with experts will revolve around topics ranging from Mutual Fund SIP, savings and solutions to financial challenges that audiences face in their lives. Consumers can also as participate in quizzes and polls. The digital destination will also have articles and videos written by experts to enlighten consumers about practices to manage their finances better, educate children and move towards financial freedom. 

Commenting on the occasion, Business Head at moneycontrol, Gautam Shelar says, “71 years of Independence has seen India come a long way. Notwithstanding the financial mess our colonial rulers left us in 1947, India’s financial performance and future outlook has only been getting better year by year and our country is marching towards realizing its true potential and improving the lives of all Indians.

With our ‘Financial Freedom’ campaign, we intend to support our audiences towards achieving independence in their lives. It is only apt that while we celebrate the 71st year of Independence as a nation, our consumers give achieving financing freedom a serious thought. With financial experts onboard, who will carry the campaign forward, our audiences can expect to gain deeper insights and expert views on future performance of India’s financial markets and help them invest wisely.”