IAA Debates raises the issue of quality of creativity in print advertising today

The International Advertising Association (IAA) – India Chapter encourages debates around hot button topics across industries. The next IAA Debates, presented by the Dainik Bhaskar Group, is on ‘The quality of creativity in print advertising today is adversely impacting the efficacy of Print Medium’.

The debate is being held today, August 5, 2016 at ITC Grand Central, Parel, Mumbai, 6 pm onwards.

Srinivasan K Swamy, President, IAA India Chapter and Senior Vice President, IAA Global, said, “IAA Debates is an important property of IAA. Many industry leaders have taken the stand and debated on subjects that the industry always felt uncomfortable with. It has, therefore, become a must-attend event from all section of the advertising, media and marketing fraternity. I look forward to an intelligent fight between seasoned professionals.”

Speaking for the motion are, Mitrajit Bhattacharya, President & Publisher, Chitralekha Group, President – AIM, and Sandip Tarkas, CEO, (Sports, Media & Special Projects) Future Group. Speaking against the motion are Rana Barua, CEO - Contract India, and  Joy Chakraborthy, President, TV18 - Revenue & CEO Forbes. Nandini Dias, CEO, Lodestar UM, will moderate the debate.