Have you seen the Vivo #GoPop van?

In a bid to build curiosity around its soon-to-be launched V15 Pro smartphone, Vivo has rolled out a unique “Catch the #GoPop” marketing initiative. During this campaign, Vivo branded vans will tour in Delhi, Mumbai and Pune from February 9 to 12, 2019. 

The #GoPop campaign will give people a chance to participate and win Vivo branded goodie bags every day in each city. In order to participate, one needs to capture a picture of the black Vivo branded van moving around the city and post it on their social media handles tagging Vivo with #GoPop. In addition to the goodie bags, 10 winners stand to win the all-new Vivo V15 Pro phones and an exclusive invite to the main launch on February 20 in New Delhi. 

The Vivo van will navigate through popular areas in each city – such as Connaught Place, Greater Kailash, Hauz Khas, Gurgaon Cyber City in Delhi/NCR; Linking Road, Carter Road, Bandstand, Bandra in Mumbai; and Shivar Chowk, Phoenix Mall Road and Baner Pahata in Pune. 

In order to participate in the Promotion, the Participant shall follow the below steps:
Capture the #GoPop projection on buildings
Share the picture/ video of the projection on one’s Facebook/ Twitter/ Instagram using #GoPop
Tag Vivo India/ Organizer and get the chance to prizes 

Winners will be announced on Valentine’s Day on Vivo India official Facebook page.

Marketing
@adgully

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