Disney India and Salman Khan to launch mobile game on Kick

You have enjoyed his dialogues, his dance moves and even his unique style… here is your chance to play Salman Khan in the newly launched Kick mobile game. Disney India’s Interactive business, today announced the launch of the official mobile game based on the most awaited movie of the year – ‘Kick’. The game has all the elements of the movie – heroism, stealth, entertainment and above all, the game avatar of Salman Khan’s character himself! Superstar Salman Khan and actress Jacqueline Fernandez were present to launch the game amidst much fanfare. Salman Khan being his usual witty self, enjoyed showing off his gaming skills and entertained the crowd with his comments and sense of humour. The game is developed for both feature phones and smartphones (Android, Windows) to reach out to a wide audience of mobile users in the country. The iOS and feature phone version of the game will be launched along with the release of the movie.

In the game titled after the movie, the player takes on the role of Devil (Salman Khan’s movie character) and embarks upon a benevolent yet exciting journey where he robs from the rich and corrupt and deposits that money in the bank for philanthropic causes. The game sways in two phases letting the player experience robbing and escaping gameplays consecutively. The objective of a level is achieved only when the player manages to complete both the phases. The gamer will need to play in stealth style and escape the cops in grit. The gameplay includes numerous obstacles which include security alarms, lasers, manholes, street cones and more.

Commenting on the launch of the game, actor Salman Khan, said, "We (Sajid, me and the KICK team) wanted to create an interactive experience of our movie for the fans. The mobile game developed by Disney India is both exciting and easy to play which makes it fun and engaging. I hope my fans will enjoy playing the KICK game as much as I do.” 

Producer and Director, Sajid Nadiadwala said, “Kick is a very special movie for us and we wanted to take the movie’s experience to all the audiences and give them a taste of the unique style of Salman’s film character and the essence of the movie through this game. The team has worked really hard to create a fun game and we are happy with the outcome.”

“The kind of movie that Kick is, its concept of action comedy, perfectly lends itself to making a game. The game based on the movie will give gamers and Salman Khan’s fans an opportunity to not only play as Salman Khan himself but also enjoy an immersive gameplay offering the essence of their favourite star’s movie. Salman and the team have been very excited about the game and worked closely with our team to make it happen. We are confident that the game will be a blockbuster hit just like the movie.” said Siddharth Roy Kapur, Managing Director, Disney India

“Gaming today has emerged as one of the top entertainment sources on mobile phones in the country and Indians love Bollywood. By marrying the two, it extends the experience of the movie to consumers in an interactive environment through a highly engaging game.” said, Sameer Ganapathy, Vice President & Head, Interactive – Disney India.
Kick will hit the theatres worldwide on 25th July 2014. So get your gaming hats on and get gaming as Salman Khan this Eid!