Spikes Asia announces new initiatives to nurture industry talent across Asia Pacific

Spikes Asia, a three-day Festival of inspiration and celebration for the creative communications industries and home to the region’s coveted Spikes awards, has today announced this year’s talent and training initiatives. Investment in the brightest future leaders is central to the Festival, which takes place in Singapore from 21-23 September 2016.

This year will deliver the biggest and brightest range of learning opportunities, bringing industry heroes to lead specialist sessions. The Think Tank, in association with J. Walter Thompson, is designed for senior marketers and brand managers working in client organisations within the APAC region, while the YouTube Creative Hack, for professionals aged 30 and under, is a one-day challenge to create a mini-campaign.

Five Young Spikes Academies are targeted towards the brightest talent aged 30 years or under. Each academy is carefully structured for a different career discipline, combining exclusive classroom speakers and main stage content. Each student will learn to think about their personal brand to help them achieve their potential.

The Cheil sponsored Young Creative Academy is led by Noor Azhar, Senior Lecturer, SP Design School; Young Account Executives is led by Commercial Marketer Catherine Williams-Treloar and Young Digital will be facilitated by John Lambie, Founder and Director The Appalladium Pty Ltd. Young Marketers will learn from Khoo Kar Khoon, Former Communications Director at Nestlé Malaysia and Young Media is led by Pete Mitchell, Partner at Kudos Content.

This year’s exciting Young Spikes competitions, supported by Grey, give professionals, aged 30 years or under, two days to create innovative campaigns across Integrated, Media, Digital and the Student Creative Award for Print.

Steve Latham, Director of Talent and Training for Spikes Asia, said, “We’re delighted to announce this year’s programme. Supporting the young rising stars of communications has always played a central role in the spirit of Spikes Asia to ensure we represent and support the future innovators and award-winners of the industry.”

Delegates can still register to attend the Festival and further information about can be found on the Spikes Asia website

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