OOH veteran Noomi Mehta joins FEPE International board

Noomi Mehta, Chairman, Selvel One Group, has been elected to the board of international out of home association FEPE International. He is the first representative from India’s out of home industry to sit on the FEPE board. 

In a long and distinguished career, Mehta has negotiated the first private equity placement in an out of home company in India, via Citicorp Finance, founded Laser Advertising, a joint venture with MMT USA, and pioneered large format digital printing for what is now MMT India. 

He is also Director and joint owner of Professional Management Group, India’s first sports management company founded by Sumedh Shah and cricket legend Sunil Gavaskar. 

Selvel One Group is a group of companies owning and managing the largest share of out of home advertising in India. 

FEPE President Matthew Dearden commented, “We’re delighted to welcome Noomi to the FEPE International board, for his own entrepreneurial abilities and also as a representative of one of the fastest growing and most important out of home industries worldwide.” 

Mehta added here, “FEPE International is now a truly global organisation and I’m delighted to be able to bring an increased Asian perspective to the important work FEPE is doing developing and marketing the industry worldwide.” 

Established in 1959, FEPE International is the only global out of home association. Board members include JCDecaux, Clear Channel, Exterion, Ströer, OUTFRONT Media from the US and oOh!Media from Australia.

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