Ogilvy men Navin Talreja & Kawal Shoor launch their Ad agency - The Womb

Former Senior Ogilvy & Mather executives Navin Talreja and Kawal Shoor have launched their own advertising agency “The Womb”. Both Navin Talreja, ex-president -O&M Mumbai & Kolkata, and Kawal Shoor, ex-national planning director -O&M India, have about 20 years of experience each in advertising and communications business with expertise in planning, business development, client servicing and administration. 

Speaking about their venture, Talreja and Shoor further add, “The Womb aims to be a ‘borderless’ company – in which there will be no limits on where a good insight or an idea can travel and what shape it can take – that of a campaign, or entertainment content, or even a product or service.”

Already, even before a formal launch, The Womb has clients who have entrusted the company with interesting and diverse work. The company has worked on key projects with Vini Cosmetics (on Fogg and GlamUp), Indian Trading League.com, Diageo-USL (on a portfolio-wide Strategy initiative), Saregama, Red Chief leather shoes and a project to launch a premium detergent brand from the RSPL group (the makers of Ghadi detergent). It already has highly successful work out – for example, ‘Kya chal raha hai?’…’Fogg chal raha hai’ for Fogg, GlamUp’s path-breaking anti-fairness spot,( “I am not the fairness type” ), “Party Parinda” for Fogg Black, and the launch of the devotional app for Saregama. A campaign for Red Chief should be out early Feb, and lots more exciting stuff in the pipeline.

In the entertainment and branded content space, the company has been commissioned to conceptualize and execute a travel show on Asia to be run on European screens. The Womb is one nurturing, borderless place that gives every right to all life to take the form it best deserves. And its doors are now open for those who have the desire, the will, and the patience to convert opportunities into ideas that build businesses.

The Womb boasts of a 20 member strong team that comprises of  prominent names from the industry  such as Kavita Kailas, ex CSO, Rediffusion Y&R; Vinay Venkatesh, Former Digital Creative Head, Law & Kenneth Saatchi & Saatchi; Nikhil Mehrotra and Brijesh Parmar, Former Creative Directors from Leo Burnett and Contract Advertising.